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Investment Business Plan

This consists of; an investment business plan, a 3/5-year financial model depending on preference, an Investor Pitch Deck/Presentation. Entrepreneurs need these documents to pitch to investors. The business plan is a very detailed document that covers all the standard sections necessary for any reader to fully understand the “Whys,” “hows,” and “Whats.” The financial model, on the other hand, outlines the important projected numbers the business will be looking to make. This consists mainly of the amount needed to start or expand and the breakdown, revenue and cost assumptions (both the direct and indirect), the projected income and cash flow statement, as well as the balance sheet, among others. The assumptions are the most crucial part of the financial model because they form the foundation of the entire financial forecast; this usually involves a lot of research and understanding of the industry data. The investor pitch deck or presentation is significant. This 20 – 25 slide presentation precedes the entrepreneur’s actual live presentation. The document is sometimes sent to investors, posted online for crowdfunding, and sometimes sent to the bank before inviting the business owner in for a presentation. The investor pitch deck is a concise, visually attractive, and concrete explanation of the business’ core areas to the reader or listener. This document aims to allow the presentation of the business idea or concept in 20 – 30 mins.

Investors don’t have, and people now have a very low concentration level, especially when it comes to reading. The investor pitch deck or presentation is significant. This 20 – 25 slide presentation precedes the entrepreneur’s actual live presentation. The document is sometimes sent to investors, posted online for crowdfunding, and sometimes sent to the bank before inviting the business owner in for a presentation. The investor pitch deck is a concise, visually attractive, and concrete explanation of the business’ core areas to the reader or listener. This document aims to allow the presentation of the business idea or concept in 20 – 30 mins. Investors don’t have, and people now have a very low concentration level, especially when it comes to reading. The package ensures the following are spelled out clearly, among others:

  • Market Opportunity and Validation – Problem statement and solution
  • Unique selling proposition
  • Industry and Market research, statistics and data
  • Marketing channels
  • Use of funds
  • Equity offer and Return on Investment
  • Business and Revenue Model
  • Cost of goods
  • Operational expenses
  • Financial assumptions
  • Income statement
  • Cash Flow statement
  • Balance sheet

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Must Haves

What investors want to see in your investment business plan

Market opportunity

Investors believe more in businesses whose product or service solves a discomfort considered by a lot of people as a problem. The business plan and pitch deck must fully articulate the problem and the solution to present a gap or an opportunity in the market. At the same time, the financial model must properly and realistically showcase how this opportunity will be monetized.

Unique Selling Proposition

It is in the nature of most investors to invest in novel concepts sometimes that could be protected by utility or design patents. You either come up with a brand-new innovation or re-engineer (not re-invent) the wheel.

Market Validation

You must be able to validate your business idea by either showing some traction (some revenue already generated, purchase orders, partnerships, etc) or presenting strong market statistics giving credence to why your business would fly.

Business and Revenue Model

This shows your business rationale, how you intend to create value, and a sustainable framework for revenue generation. This must show how the different miniature parts of your business come together to contribute to a giant business structure.

Business Valuation

Most investors are smart and understand that valuation is more of an art than actual science, especially when it comes to startups. It is, however, your duty to present a reasonably fair valuation using reasonable assumptions and scenarios while giving a wiggle room for negotiation.

Funding Need and Return on Investment

Investors are very meticulous, skeptical, and calculative; you must ensure your fund utilization checks out beyond common sense. More importantly, they want to see a clear path to getting their return on investment and perhaps an exit.

Case Studies

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Investment Business Plan Statistics

Just about 6% of businesses secure investments from VCs and Angels

Only 0.05% of startups raise venture capital funding

Most investors are looking for passionate and experienced founders

Why we are your best bet

We knowledgeable about the peculiarities of several industries

Over 350 Investment Business Plans Delivered

5billion+ investment sought by clients

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